Exploring Innovative Promotion Models for Financial Products Based on Big Data Analysis

In the era of big data, financial products are constantly innovating, which directly triggers a significant transformation in traditional industry and demonstrates high innovation value. Currently, it is essential to utilize data analytics analyze enhance resource allocation efficiency products. There also hope optimize promotion model address various crisis issues faced during rapid development internet finance. This paper explores opportunities challenges product context studies approach models. Furthermore, investigates specific for short-term trading finance under background technology.